Thursday, April 7, 2011

Billboard Art Project-Call for Work


THE BILLBOARD ART PROJECT

Savannah, Georgia

— THE PROJECT —

The Billboard Art Project promotes the usage of digital billboards as an artistic medium. The program is open to all artists and rotates locations throughout the country to encourage varietal dissemination of styles and philosophies.

On Saturday, May 14, 2011, The Billboard Art Project will be hosting a show in Savannah, Georgia. Artists’ submissions will run on a billboard located across the street from Oglethorpe Mall on Hodgson Memorial Drive for a period of 24 hours. During this time a variety of pictures having nothing to do with advertising will be displayed for the general public’s viewing pleasure.

— THE PARAMETERS —

All images must fit requirements provided in the jpeg file above. Submissions should be sized to fit the billboard and cannot contain any “black bars” or borders that compensate for images that do not fit within the aspect ratio. Digital billboards are being rented from private advertising corporations who have the contractual right to refuse any images submitted for display if they deem them inappropriate. Depictions of nudity, profanity and libelous content will be rejected, and corporate images and logos cannot be used without express written consent from any such entity. If there is any doubt as to whether or not the content of a submission will be accepted, you may contact us with any considerations.

Each image will be up for a period of ten seconds. To lengthen the time an image is displayed, it can be duplicated and renamed to add another ten seconds to the viewing time. This process can be repeated to acquire the desired length of time with no image exceeding six repetitions or a total of 60 seconds. The ten-second interval also provides the opportunity for sequential projects. A student project can consist of up to 3 minutes (18 images) of non-repeating images.

When building your folder of images, please label your jpg files with your last name and a sequential number consisting of zeros as placeholders. The file folder in which the jpegs reside should have the complete name of the piece. An example of file naming is as follows.

If an artist by the last name of Martin submits a 3 minute project the files should be named accordingly.


  • first file from three-minute project: martin(a)01.jpg
  • last file from three-minute project: martin(a)18.jpg


The digital billboards can be seen from cars passing by and from spots under the billboards where people can stop and watch the images as long as they like. Keeping this in mind, the most effective images of the project will work well in conjunction with one another and also as singular moments.

Participant's work will have a ten second introduction (including the name of the artist and the title of the work) before their piece begins. Do not include this information within the content of the images you submit. There will also be a press release with a schedule and an online presence to assure all participating artists are given full credit for their work. Each set of images will be a part of a six to eight hour cycle repeated over the course of a 24 hour period on the selected billboard in Savannah.

— DEADLINES —

Each artist should provide the following information in pdf form. For deadline information please talk with the faculty coordinator. (Faculty coordinator: Steve Mosch. You must drop off your entries on CD to 201 Bergen Hall or email your folders to smosch@scad.edu by midnight 4/22/2011. They will then be assembled and submitted as a group.)


  1. Artist contact information including telephone number, e-mail, and mailing address
  2. The web address for artist if applicable
  3. A biography consisting of no more than 120 words
  4. A rough estimate of how many images the artist plans to submit.

The group of images submitted as a whole by Savannah College of Art and Design must be received absolutely no later than Friday, April 29, 2011 on CD, DVD, jump drive, or through the FTP site www.yousendit.com. Submissions can be mailed to the following address:

The Billboard Project

Attn: David Morrison

3119 West Moore Street

Richmond, VA 23230

For additional information go to www.billboardartproject.com or contact us at (804) 648-2422.


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